About Us


Hey y’all!
We are Logan + Mackenzie Watson
We are a husband and wife who started this brand in the early part of 2021. Logan had the desire to start his own brand but needed time to think about what his direction would be when he began. We threw around some ideas and knew he wanted hats to be his first product to sell. When we finally decided on the name “Liv’n Country” it seemed perfect.

Logan is a small town guy and lives a simple life. His family roots have been in the Celina and Livingston TN area for many years. He still calls it home today.

We decided it would be best for Mackenzie to run the store and be the face of the business while Logan strives toward success in his career.
We believe the brand speaks for itself as this is what we have done our entire life, Liv’n Country!
We look forward to creating and manufacturing new products in the future with our small business.